1 Percent For the Planet

Whistler-based Seeds Consulting Announces Partnership with 1% for the Planet

FOR IMMEDIATE RELEASE                                       

For more information, contact:
Barbara Friedsam 1% for the Planet
barbara@onepercentfortheplanet.org
+1 (802) 496-5408

Whistler, British Columbia, December 16, 2015 — Seeds Consulting, a marketing and communications consultancy, has joined 1% for the Planet (1%), pledging to donate 1% of annual sales to support non-profit organizations focused on sustainability.

”Signing on to 1% for the Planet shows that Seeds Consulting has a strong commitment to investing in sustainability efforts,” says John Tashiro, Interim CEO. “They’re using business as a tool to engage and motivate their stakeholders while partnering with environmental organizations that complement their brand. We’re excited to welcome Seeds Consulting to our global network.”

“At Seeds Consulting, we work with many passionate business leaders who play as hard as they work in British Columbia’s beautiful outdoors. Focusing our charitable giving through 1% for the Planet on environmental causes that are close to home not only aligns with our values and goals, it helps to build the movement for businesses to drive positive change.”

Members of 1% for the Planet contribute one percent of annual sales directly to any of the approved non-profit environmental organizations in the network.  Non-profits are approved based on referrals, track record and sustainability focus. Over 3,600 non-profits worldwide are currently approved.

“In our 10th year we’re celebrating that our members contributed $100 million of critically needed funds and it’s just the beginning,” comments Tashiro. “We see that brands benefit too by financially investing in the environment; consumer demand drives much of this success. There’s a paradigm shift happening and we’re thrilled that so many innovative businesses are sling-shotting the movement into high gear.”

About 1% for the Planet

1% for the Planet is a global network of businesses that donate one percent of annual sales directly to approved environmental and sustainability nonprofit organizations. Over 1200 member companies in 48 countries give back to this big blue planet through over 3600 nonprofit partners.  Started in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, owner of Blue Ribbon Flies, 1% for the Planet helps people buy better products and protect the planet we play on.  To date, our network has given over $100 million back to blue. To learn more go to: www.onepercentfortheplanet.org.

About Seeds Consulting

Seeds Consulting is a BC-based strategic marketing and communications firm that advises purpose-driven enterprises that are ready to grow.  Started in 2008 by Diana Mulvey, a seasoned marketing director who has worked with well-known Canadian brands, Seeds Consulting develops measurable strategic and tactical plans for organizations that have become embedded in the way they do business, setting them on a path toward their goals.
www.seedsconsulting.ca.