Dig deeper and lead with purpose
Propagate ideas and watch them grow
Cultivate a movement and change the status quo
Refine your organization’s purpose. Then start with the strategy. Set audacious goals.
Be seen and heard in your best light. Come out of the shadows. Get ideas planted and sprouting.
Go beyond likes and emojis. Find meaningful, authentic ways to engage.
This newsletter won’t choke up your inbox. Ideas to inspire and propagate.
I see a future where companies lead with purpose and are proud of the difference they make in the world. Non-profit and for-profit businesses can be a force for good. Let’s design a new story. One where organizations intersect with humanity for a radically better future.
It starts with Purpose: what’s the difference you’re trying to make in the world?
Got it? Brilliant! Let’s design a communications map for the road ahead. Develop systems, templates and tactics to share your unique value. Create an identity that will stand out and attract believers who become advocates and partners. Find the path forward to grow in a meaningful way.